Boosting Noise Order Size by 20%
Noise is a lifestyle brand based in Gurgaon. In 2020, IDC recognized Noise as India's No. 1 wearable watch brand. The initial website was not generating sales from new customers due to low conversion rates. Recognizing the need to enhance user experience, the company decided to revamp its website to generate more sales.
Year
Completed in 4 weeks (2021)
Services
Web and mobile Design
Client
Noise
/ My Role
As the senior designer for this project, I had the wonderful opportunity to lead all the design efforts while teaming up with an amazing group of designers, product managers, data analysts, and developers. It was a great collaborative experience.
/ Team Structure
2 UX Designers/Researchers (including me)
/ Research Method
Competitor analysis, interview, usability testing
Boosting Noise Order Size by 20%
Noise is a lifestyle brand based in Gurgaon. In 2020, IDC recognized Noise as India's No. 1 wearable watch brand. The initial website was not generating sales from new customers due to low conversion rates. Recognizing the need to enhance user experience, the company decided to revamp its website to generate more sales.
Year
Completed in 4 weeks (2021)
Services
Web and mobile Design
Client
Noise
/ My Role
As the senior designer for this project, I had the wonderful opportunity to lead all the design efforts while teaming up with an amazing group of designers, product managers, data analysts, and developers. It was a great collaborative experience.
/ Team Structure
2 UX Designers/Researchers (including me)
/ Research Method
Competitor analysis, interview, usability testing
Boosting Noise Order Size by 20%
Noise is a lifestyle brand based in Gurgaon. In 2020, IDC recognized Noise as India's No. 1 wearable watch brand. The initial website was not generating sales from new customers due to low conversion rates. Recognizing the need to enhance user experience, the company decided to revamp its website to generate more sales.
Year
Completed in 4 weeks (2021)
Services
Web and mobile Design
Client
Noise
/ My Role
As the senior designer for this project, I had the wonderful opportunity to lead all the design efforts while teaming up with an amazing group of designers, product managers, data analysts, and developers. It was a great collaborative experience.
/ Team Structure
2 UX Designers/Researchers (including me)